Ep. 126 - Elevating College Football Fandom w/ Jake Gillikin

We're back with Ep. 126 of The Betting Startups podcast, where guest host Thomas Coiner chats with Jake Gillikin from Ranked, a community-driven college football stats platform.

Hear them discuss:

• Jake's background in tech and the inception of Ranked
• The inspiration for creating a dedicated college football app
• Jake teaching himself to code and building Ranked as a one-man-band
• Overcoming early challenges and organic growth strategies
• The importance of solving a specific pain point for college football fans
• Innovative features like "My Game Day" and advanced stats for bettors
• The role of community and message boards in building the Ranked brand
• Leveraging user fandom to enhance the app's utility
• The integration of web embeds for content creators and their potential growth impact
• Growth strategies and initiatives for the upcoming college football season
• The importance of maintaining an open and engaging community environment

 

Watch the video version of this episode on YouTube.

 

Learn more 👇

➡️ Ranked website

➡️ Jake Gillikin on Linkedin

 

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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

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