Tuesday Mar 25, 2025
Ep. 158: Bringing esports betting to the mainstream w/ Shivam Shorewala from Rimble
Ep. 158 features Shivam Shorewala from Rimble, a next-generation esports odds and analytics platform powering player props and beyond. This episode was recorded in person at the NEXT Summit New York in March 2025.
Hear him discuss:
- How his early days at SimpleBet sparked the idea for Esports micro markets
- Why messy esports data forced a pivot to pre-game player props
- Building a niche product filling the esports betting gap for operators
- The surprising demand for Counter Strike and expanding to League of Legends
- How official data deals and computer vision solved their data woes
- Running a lean, bootstrapped team of seven engineers in San Francisco
- Why skipping VC funding keeps them focused on product over hype
- Expanding into cricket and kabaddi for Asian markets
- Staying in the long tail of niche sports instead of chasing NFL
- His five-year vision: powering esports and fan engagement with AI
Catch the video version of this episode here.
Learn more 👇
➡️ Rimble website
➡️ Shivam Shorewala on Linkedin
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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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